Data & Analytics Software
Heap
Auto-capture product analytics — instruments every user interaction retroactively, priced on session volume.
Small businessMedium businessEnterpriseGlobal
Last reviewed Jul 17, 2026 · Pricing verified Jul 17, 2026
Ad slot ·
DEV-TOP · horizontalOur take
Best for product teams that want to skip manual event-tracking instrumentation and analyze historical interactions retroactively — the free tier's 10,000 sessions is genuinely usable for evaluation, but every paid tier is a session-volume quote with no published rate.
Choose this if...
- Product teams that don't want to hand-instrument every trackable event upfront
- Teams doing account-based analytics (B2B SaaS) that value the engagement matrix
Look elsewhere if...
- You want transparent, published per-session or per-event pricing before signing up
- Your traffic volume is large — auto-capture plus growing session counts can get costly at scale
Visit Heap
This is a direct link to Heap— we don't currently earn anything from it.
Pricing
Verified Jul 17, 2026 against Heap's own pricing page.
| Plan | Monthly | Annual | Key limits |
|---|---|---|---|
| Free | Free | Free | Up to 10,000 monthly sessions, core analytics charts, unlimited auto-captured event enrichment, 6-month data history, community support only |
| Growth | — | — | Custom session-based pricing — unlimited users/reports, Sense AI, CSV exports, chart customization, 12-month data history |
| Pro | — | — | Custom session-based pricing — account analytics, engagement matrix, report alerts, session replay add-on, 3 environments |
| Premier | — | — | Custom session-based pricing — data warehouse integration, behavioral targeting, unlimited projects, dedicated CSM, region-specific storage |
Free tier reality
Free plan genuinely works up to 10,000 monthly sessions with 6 months of data history, though support is community-only. Every paid tier above Free (Growth, Pro, Premier) is priced on an undisclosed, session-volume-based custom quote — Heap's own pricing page has no published per-session rate, only a 'install the free snippet to get an estimate' flow.
Ad slot ·
DEV-MID · rectanglePros
- Auto-capture removes the upfront engineering cost of manual event tracking
- Retroactive analysis is a genuine differentiator versus event-only competitors
- Free tier's 10K monthly sessions is real, not a short trial
Cons
- No published pricing for any paid tier — everything above Free requires a custom, session-based quote
- Auto-capture can generate noisy data that needs cleanup/governance
- Smaller ecosystem/community than Mixpanel or Amplitude
Key features
- Auto-capture of every user interaction (no manual event tracking required)
- Retroactive analysis — define new events on historical data
- Sense AI for automated insight surfacing
- Engagement matrix and account-level analytics
- Session replay (add-on on Pro+)
Integrations
- VERIFY
Platforms
- web
- ios
- android
Regional fit
Region-specific storage available on the top Premier tier — VERIFY specific regions offered.
- Global
Best for
Try free first
Not ready for Heap? Start with our free tools — come back when you outgrow them.
Alternatives
Microsoft Power BI
Pick this instead if: Teams already on Microsoft 365/Excel who want BI that fits their existing stack
Mixpanel
Pick this instead if: Product managers and growth teams analyzing user funnels and retention
Grafana Cloud
Pick this instead if: Engineering/DevOps teams building unified observability dashboards
Amplitude
Pick this instead if: Product teams wanting analytics, replay, and experimentation in one bundled platform
Ad slot ·
DEV-BOTTOM · horizontalWas this review of Heap helpful?
Heap FAQ
Questions about this tool
Is Heap free?
Yes, there's a free tier. Free plan genuinely works up to 10,000 monthly sessions with 6 months of data history, though support is community-only. Every paid tier above Free (Growth, Pro, Premier) is priced on an undisclosed, session-volume-based custom quote — Heap's own pricing page has no published per-session rate, only a 'install the free snippet to get an estimate' flow.
How much does Heap cost?
Free. We verify pricing directly against Heap's own pricing page — see the pricing table above for the full breakdown of plans, and check the verified date before making a decision, since software pricing changes often.
Who is Heap best for?
Product teams that don't want to hand-instrument every trackable event upfront Teams doing account-based analytics (B2B SaaS) that value the engagement matrix
Who should avoid Heap?
You want transparent, published per-session or per-event pricing before signing up Your traffic volume is large — auto-capture plus growing session counts can get costly at scale
Does Heap work well outside the US?
Region-specific storage available on the top Premier tier — VERIFY specific regions offered.
What are the best alternatives to Heap?
Worth comparing: Microsoft Power BI, Mixpanel, Grafana Cloud, Amplitude. See the Alternatives section above for why you might pick one of these instead.