Flat-fee digital and print-on-demand storefront with 0% Sellfy transaction fees and annual revenue caps.
Last reviewed Jul 17, 2026 · Pricing verified Jul 17, 2026
DEV-TOP · horizontalOur take
Best for creators selling digital products and print-on-demand merch who want 0% platform transaction fees and are comfortable with a revenue-cap-based tier structure — Gumroad's zero-monthly-fee model is cheaper for very low-volume or unpredictable sellers.
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Verified Jul 17, 2026 against Sellfy's own pricing page.
| Plan | Monthly | Annual | Key limits |
|---|---|---|---|
| Starter | 29 USD/mo | 22 USD/yr | Up to $10,000/yr in revenue; 0% Sellfy transaction fee (standard PayPal/Stripe processing fees still apply) |
| Business | 79 USD/mo | 59 USD/yr | Up to $50,000/yr in revenue; 0% Sellfy transaction fee |
| Premium | 159 USD/mo | 119 USD/yr | Up to $200,000/yr in revenue; 0% Sellfy transaction fee |
There's no permanent free plan. No free tier — a 14-day free trial precedes Starter at $29/mo ($22/mo billed annually, a 25% discount). Sellfy charges 0% of its own transaction fee, but standard PayPal/Stripe processing fees (typically 2.9% + 30¢) still apply. Exceeding your plan's annual revenue cap triggers either a required upgrade or a 2% overage fee on the excess.
DEV-MID · rectangleAvailable globally; payment processing via PayPal/Stripe standard rates apply regardless of region.
Not ready for Sellfy? Start with our free tools — come back when you outgrow them.
Pick this instead if: New and growing D2C brands that want the largest app/theme ecosystem and least platform risk
Pick this instead if: Small retailers and food businesses wanting an all-in-one POS + payments + hardware bundle
Pick this instead if: Existing WordPress sites that want to add a store without switching platforms
Pick this instead if: Full-service and quick-service restaurants needing kitchen display and online ordering built in
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