Email Marketing Software
AWeber
One of the oldest names in email marketing — a genuine free-forever plan for small lists, though the interface feels dated.
Solo / FreelancerSmall businessNorth AmericaGlobal
Last reviewed Jul 16, 2026 · Pricing verified Jul 16, 2026
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DEV-TOP · horizontalOur take
A solid pick for freelancers and small businesses that want a genuinely free, full-featured entry point and don't mind a less modern interface than newer competitors.
Choose this if...
- Freelancers and consultants who want a real free plan with support included
- Small businesses that value long-standing deliverability and support reputation over flashy design
Look elsewhere if...
- You want the most modern, design-forward editor (Flodesk/Kit look more polished)
- You need advanced ecommerce automation flows
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Pricing
Verified Jul 16, 2026 against AWeber's own pricing page.
| Plan | Monthly | Annual | Key limits |
|---|---|---|---|
| Free | Free | Free | Up to 500 subscribers · 3,000 emails/month · AWeber branding on emails/landing pages |
| Lite | 15 USD/mo | 12.49 USD/yr | At 500 subscribers, ~10x subscriber count in monthly sends · 1 email list, 3 landing pages, 3 automations, 3 users |
| Plus | 30 USD/mo | 19.99 USD/yr | At 500 subscribers, ~12x subscriber count in monthly sends · Unlimited lists, landing pages, automations, and users |
Free tier reality
Free plan is genuinely free forever (no trial timer, no card required) for up to 500 subscribers and 3,000 emails/month, including automation and the AI subject-line tool — though it carries AWeber branding. Paid tiers are priced at the 500-subscriber level and rise with list size; AWeber recommends contacting sales above 100,000 subscribers.
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DEV-MID · rectanglePros
- Free plan is genuinely free forever with real support access
- Long track record and generally solid deliverability reputation
- Unlimited lists, automations, and users on the Plus tier
Cons
- Interface and template library feel dated next to Kit/Flodesk/MailerLite
- Ecommerce-specific automation is thinner than Klaviyo/Omnisend/Drip
- Free and Lite plans carry AWeber branding
Key features
- Free-forever plan with a full feature set, not a stripped demo
- AI subject line writer
- Landing pages and signup forms
- Automation workflows (Plus and above)
- 24/7 phone/email/chat support, even on the free plan
Integrations
- VERIFY
Platforms
- web
- ios
- android
Regional fit
US-founded; usable globally but VERIFY current regional payment/localization support.
- North America
- Global
Best for
Alternatives
Mailchimp
Pick this instead if: Small businesses wanting one all-in-one marketing tool, not just email
Klaviyo
Pick this instead if: Ecommerce brands, especially on Shopify, wanting flows tied to purchase behavior
HubSpot Marketing Hub
Pick this instead if: Businesses already using (or planning to use) HubSpot's CRM/Sales Hub
Brevo
Pick this instead if: Budget-conscious small businesses with large contact lists but modest send volume
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DEV-BOTTOM · horizontalWas this review of AWeber helpful?
AWeber FAQ
Questions about this tool
Is AWeber free?
Yes, there's a free tier. Free plan is genuinely free forever (no trial timer, no card required) for up to 500 subscribers and 3,000 emails/month, including automation and the AI subject-line tool — though it carries AWeber branding. Paid tiers are priced at the 500-subscriber level and rise with list size; AWeber recommends contacting sales above 100,000 subscribers.
How much does AWeber cost?
Free. We verify pricing directly against AWeber's own pricing page — see the pricing table above for the full breakdown of plans, and check the verified date before making a decision, since software pricing changes often.
Who is AWeber best for?
Freelancers and consultants who want a real free plan with support included Small businesses that value long-standing deliverability and support reputation over flashy design
Who should avoid AWeber?
You want the most modern, design-forward editor (Flodesk/Kit look more polished) You need advanced ecommerce automation flows
Does AWeber work well outside the US?
US-founded; usable globally but VERIFY current regional payment/localization support.
What are the best alternatives to AWeber?
Worth comparing: Mailchimp, Klaviyo, HubSpot Marketing Hub, Brevo. See the Alternatives section above for why you might pick one of these instead.