Email Marketing Software
Constant Contact
Approachable email marketing built for small local businesses and nonprofits — no permanent free tier, and price scales with list size.
Solo / FreelancerSmall businessNorth America
Last reviewed Jul 16, 2026 · Pricing verified Jul 16, 2026
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DEV-TOP · horizontalOur take
A dependable, easy-to-learn choice for small local businesses and nonprofits that want straightforward email marketing — not the cheapest or most automation-rich option as your list grows.
Choose this if...
- Small local businesses and nonprofits new to email marketing
- Organizations that value phone support and event/RSVP tools
Look elsewhere if...
- You want a genuinely free tier to start on, not just a trial
- You need ecommerce-grade automation flows
Visit Constant Contact
This is a direct link to Constant Contact— we don't currently earn anything from it.
Pricing
Verified Jul 16, 2026 against Constant Contact's own pricing page.
| Plan | Monthly | Annual | Key limits |
|---|---|---|---|
| Lite | 12 USD/mo | — | At 500 contacts; email sends capped at ~10x contact count/month · Basic templates and reporting |
| Standard | 35 USD/mo | — | At 500 contacts; sends capped at ~12x contact count/month · Automation, A/B testing, resend to non-openers |
| Premium | 80 USD/mo | — | At 500 contacts; sends capped at ~24x contact count/month · Advanced automation, dynamic content |
Free tier reality
There's no permanent free plan. No permanent free tier — free trial only. The $12/$35/$80 starting prices apply at 500 contacts and scale up steeply as your list grows (e.g. Standard reaches roughly $110/mo and Premium roughly $200/mo around 5,000 contacts). Annual billing saves up to 15%; nonprofits get a discount.
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DEV-MID · rectanglePros
- Simple, approachable interface for non-marketers
- Strong event marketing and nonprofit-friendly features
- Good live support reputation relative to category peers
Cons
- No free tier — only a time-limited trial
- Pricing scales aggressively and non-linearly with list size
- Automation and segmentation are less advanced than ActiveCampaign/Klaviyo
Key features
- Event marketing and RSVP tools
- Social media posting alongside email
- Signup forms and landing pages
- Automated resend-to-non-openers
- Nonprofit discount program
Integrations
- VERIFY
Platforms
- web
- ios
- android
Regional fit
Primarily US/Canada-focused; VERIFY current availability and localization outside North America.
- North America
Best for
Alternatives
Mailchimp
Pick this instead if: Small businesses wanting one all-in-one marketing tool, not just email
Klaviyo
Pick this instead if: Ecommerce brands, especially on Shopify, wanting flows tied to purchase behavior
HubSpot Marketing Hub
Pick this instead if: Businesses already using (or planning to use) HubSpot's CRM/Sales Hub
Brevo
Pick this instead if: Budget-conscious small businesses with large contact lists but modest send volume
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DEV-BOTTOM · horizontalWas this review of Constant Contact helpful?
Constant Contact FAQ
Questions about this tool
Is Constant Contact free?
No — Constant Contact doesn't have a permanent free plan. No permanent free tier — free trial only. The $12/$35/$80 starting prices apply at 500 contacts and scale up steeply as your list grows (e.g. Standard reaches roughly $110/mo and Premium roughly $200/mo around 5,000 contacts). Annual billing saves up to 15%; nonprofits get a discount.
How much does Constant Contact cost?
From 12 USD/mo. We verify pricing directly against Constant Contact's own pricing page — see the pricing table above for the full breakdown of plans, and check the verified date before making a decision, since software pricing changes often.
Who is Constant Contact best for?
Small local businesses and nonprofits new to email marketing Organizations that value phone support and event/RSVP tools
Who should avoid Constant Contact?
You want a genuinely free tier to start on, not just a trial You need ecommerce-grade automation flows
Does Constant Contact work well outside the US?
Primarily US/Canada-focused; VERIFY current availability and localization outside North America.
What are the best alternatives to Constant Contact?
Worth comparing: Mailchimp, Klaviyo, HubSpot Marketing Hub, Brevo. See the Alternatives section above for why you might pick one of these instead.